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Post by Rory on Jun 11, 2024 11:50:48 GMT
And their artwork, such as it is, is still so lazy and unimaginative. It's a bugbear of mine.
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Post by corblimey on Jun 11, 2024 19:02:27 GMT
Managed to just get a £10 ticket for the first preview
Last time I saw Corden I ended up being on stage carrying a trunk ,thankfully that won’t happen this time even though it was a lot of fun!
I see it 90 minutes no interval.
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Post by nash16 on Jun 11, 2024 22:52:18 GMT
Managed to just get a £10 ticket for the first preview Last time I saw Corden I ended up being on stage carrying a trunk ,thankfully that won’t happen this time even though it was a lot of fun! I see it 90 minutes no interval. Fear not. Anna will be doing the heavy lifting this time… |
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Post by A.Ham on Jun 12, 2024 8:18:06 GMT
I do love a straight through no interval show!
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Post by claireyfairy1 on Jun 12, 2024 8:55:02 GMT
And their artwork, such as it is, is still so lazy and unimaginative. It's a bugbear of mine. Mine too! They're awful. When you look at some of the really gorgeous artwork around that makes theatre look a smidge exciting, then you look at the flat, boring Old Vic posters, you wonder why anyone goes. |
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Post by Rory on Jun 12, 2024 9:06:12 GMT
And their artwork, such as it is, is still so lazy and unimaginative. It's a bugbear of mine. Mine too! They're awful. When you look at some of the really gorgeous artwork around that makes theatre look a smidge exciting, then you look at the flat, boring Old Vic posters, you wonder why anyone goes. Couldn't agree more. It's so lazy! I saw one for The Constituent on the tube. Just pink with two small black and white headshots of the actors and the title in white. Knocked up in 30 seconds. I hope whoever takes over from Warchus changes this. Poster art is a particular interest of mine and the Old Vic has been coasting for years now. |
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Post by Being Alive on Jun 12, 2024 10:14:52 GMT
I like the Old Vic posters personally - give me that clean look over some of the crap we have as posters currently (Next To Normal I'm looking at you)
And they always release an updated one once there are production images out (Machinal, Groundhog Day and Sylvia all had updated versions once shots were done)
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Post by A.Ham on Jun 12, 2024 10:28:24 GMT
Can anyone who’s been to an OV performance with stage stalls seating before confirm whether the on stage seating is tiered or not please? I booked assuming that’d be the case but would be good to know!
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Post by thedrowsychaperone on Jun 12, 2024 10:35:28 GMT
I also really like the minimalist approach to the Old Vic posters, helped by the fact they have a lot of stars in their shows so the headshots alone are pushing the tickets!
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Post by theatrenerd on Jun 12, 2024 10:41:11 GMT
I like the Old Vic posters personally - give me that clean look over some of the crap we have as posters currently (Next To Normal I'm looking at you) And they always release an updated one once there are production images out (Machinal, Groundhog Day and Sylvia all had updated versions once shots were done) I agree, they have grown on me over the years, but also at the same time wouldn’t want loads of other theatres to do the same as it feels unique and part of the Old Vic’s brand. I also like it especially when they are creative with them like the original Groundhog Day with the title repeated on a list and recently Just For One Day using the Live Aid logo. |
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Post by Jon on Jun 12, 2024 10:50:43 GMT
I don't think you can call the Old Vic branding lazy considering they paid a marketing agency to come up with it. No different to what the NT used to have during the Hytner era.
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Post by Being Alive on Jun 12, 2024 10:51:22 GMT
Can anyone who’s been to an OV performance with stage stalls seating before confirm whether the on stage seating is tiered or not please? I booked assuming that’d be the case but would be good to know! Yes, for Christmas Carol they're tiered. |
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Post by Rory on Jun 12, 2024 10:59:16 GMT
I don't think you can call the Old Vic branding lazy considering they paid a marketing agency to come up with it. No different to what the NT used to have during the Hytner era. It's totally different! The Hytner NT era used actual images on the posters (although I disliked the removal of the credits given to cast and crew). The Old Vic are being ripped off by their marketing agency if you ask me. It's totally lazy, just pick a random colour and bung some names on! They had great posters in the Spacey era. |
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Post by claireyfairy1 on Jun 12, 2024 11:33:02 GMT
Hytner hasn't been at the NT for nearly 10 years, the world of marketing has changed a lot since then, as have audiences. I wouldn't be happy if my marketing agency was looking to a decade ago for inspiration! But regardless, I don't think you can argue they're the same.
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Post by alicechallice on Jun 12, 2024 11:40:18 GMT
Hytner hasn't been at the NT for nearly 10 years, the world of marketing has changed a lot since then, as have audiences. I wouldn't be happy if my marketing agency was looking to a decade ago for inspiration! But regardless, I don't think you can argue they're the same. I think the point that's being made is... Poster image = good Plain background with lettering = bit crap That's regardless of what era we're referring to. |
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Post by BurlyBeaR on Jun 12, 2024 12:15:05 GMT
Is this the offending item?  Looks like it’s advertising a sitcom. |
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Post by sf on Jun 12, 2024 12:32:36 GMT
I like the Old Vic posters personally - give me that clean look over some of the crap we have as posters currently (Next To Normal I'm looking at you) Yes. They have a consistent look, and they give the theatre a strong brand identity. |
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Post by Rory on Jun 12, 2024 13:29:38 GMT
Is this the offending item? Looks like it’s advertising a sitcom. Yes indeed! I'm enjoying the different viewpoints on this though. |
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Post by BurlyBeaR on Jun 12, 2024 13:43:04 GMT
The smiley pics are somewhat at odds with the quote.
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Post by Jon on Jun 12, 2024 13:46:02 GMT
The smiley pics are somewhat at odds with the quote. It's just temporary photos, they'll have a proper poster by the time the show opens. |
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Post by thedrowsychaperone on Jun 12, 2024 13:54:42 GMT
  I like the core idea of a base colour and base title colour, and then that gives them the room to play if they want to. Once The Constituent opens, I'm sure the poster image will change to a production photo but with the same font title on top. |
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Post by Jon on Jun 12, 2024 14:17:40 GMT
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Post by Rory on Jun 12, 2024 15:07:48 GMT
The artwork such as Woyzeck and King Kear were effective due to a strong central image. I get that the more recent letters-only artwork creates a brand identity but it makes the old Kenwright photoshopped numbers look like masterpieces by comparison. Sorry, I know I've derailed this thread so my apologies! |
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Post by fiyero on Jun 12, 2024 16:59:54 GMT
I see it 90 minutes no interval. Is that new information? I assumed longer, will be quite a wait until my 23:05 train home. From Waterloo! |
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Post by andthelight on Jun 12, 2024 17:01:08 GMT
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